Alicia entered the beauty industry in 2012 studying cosmetology at the renowned Paul Mitchell School in Provo, UT. Her love of learning didn’t stop there, after licensing she went and sought advanced education as well as opportunities to apprentice successful artist in the industry which helped catapult her to be one of Versa’s fastest growing and most sought after artists.

Alicia has a passion for helping people feel beautiful. As one of the most dedicated artists Versa has ever had, She is overly accommodating and takes her time with each person that sits in her chair to make sure every detail is perfect for them and exactly what they want.

Being married and in love herself, when it comes to brides, Alicia simply love’s being around all the excitement, hearing couples love stories and being a part of such an important moment in others lives.

She has enjoyed working in the entertainment industry for clients such as Studio C, Random Acts, Harmon Brother, and Big Door Network.

Makeup brands she loves and uses are: Urban Decay, Make Up For Ever, Smashbox, Nars, Anastasia, Mac and Becca

Hair Styling and Color brands she loves and uses are: Kevin Murphy, Loreal Proffessional, Karastase, Ag, Pulp Riot, Joico, and Goldwell.